The lead designer of Microsoft's Surface tablets gets the spotlight in new Microsoft video

On the eve of the Surface 3 launch in the US, Microsoft has posted a new video that puts the spotlight on Ralf Groene. Every bit the Creative Director for Microsoft'due south Surface team, Groene is the master designer behind the company's tablets.

Groene speaks in general terms about how Microsoft tries to find the right balance between the technical and aesthetic sides of making its Surface tablets. Groene says the team is a various mix of traditional industrial designers along with people with style backgrounds, 3D modelers and more. He as well talks virtually the early days of the team, when someone created a model of the Surface with a built-in kickstand. That model was plain put by the wayside for a couple of days as the team worked on other concepts. It was simply subsequently that a member of the squad thought that incorporating the kickstand was a good enough thought to take farther.

The video too offers glimpses of the Surface design team'southward workshop, where new models and concepts are developed and later fabricated.

Pre-orders for the WiFI-but x.6-inch Surface 3 models are now being shipped to customers. The tablet volition go on sale Tuesday, May five in Microsoft Shop retail outlets and other locations for the starting toll of $499. Versions of the tablet with built-in LTE back up will go along sale later this summer.

Source: Surface (YouTube)

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